TRADE MARKETING

We provide the following:

•   Produce feasibility studies
•   Trade Marketing inputs including sales and promotion planning
•   Stock-taking
•   Effective merchandising
•   Brand Sales Analysis and market intelligence reports

Integrated marketing approach is used to maximise impact and build brand equity

Advertising:

•   Television
•   Print
•   Radio
•   Internet
•   Outdoor

Public Relations:

•   Print
•   Radio
•   Internet
•   Event

Strategic outlets are then selected for the following BTL activities:

•   Tailor-made promotions
•   Secondary displays: Gondola Ends. Island displays. etc.
•   In-store sampling and consumer promotions
•   Quantity purchase schemes